Download or read book Data Science and Digital Business written by Fausto Pedro García Márquez and published by Springer. This book was released on 2019-01-04 with total page 316 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book combines the analytic principles of digital business and data science with business practice and big data. The interdisciplinary, contributed volume provides an interface between the main disciplines of engineering and technology and business administration. Written for managers, engineers and researchers who want to understand big data and develop new skills that are necessary in the digital business, it not only discusses the latest research, but also presents case studies demonstrating the successful application of data in the digital business.