MARKETING 3E P

MARKETING 3E P
Author :
Publisher : Oxford University Press
Total Pages : 769
Release :
ISBN-10 : 9780199659531
ISBN-13 : 0199659532
Rating : 4/5 (532 Downloads)

Book Synopsis MARKETING 3E P by : Paul Baines

Download or read book MARKETING 3E P written by Paul Baines and published by Oxford University Press. This book was released on 2014-02 with total page 769 pages. Available in PDF, EPUB and Kindle. Book excerpt: Linked to an online resource centre and instructor's DVD, this textbook introduces the basic principles of marketing. It includes numerous contemporary case studies, chapter summaries and review questions.


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