Passionate fans of anime and manga, known in Japan as otaku and active around the world, play a significant role in the creation and interpretation of this perv

From fan-subs to cosplay, exploring the fan cultures inspired by anime and manga.

This inaugural volume on anime and manga engages the rise of Japanese popular culture through game design, fashion, graphic design, commercial packaging, charac

“Japan's pop culture, once believed unexportable, is now hitting the shores of other nations like a tsunami. In North America, young fans consume vast amounts

From computer games to figurines and maid cafes, men called “otaku” develop intense fan relationships with “cute girl” characters from manga, anime, and