The Value of Design in Retail and Branding creates a much-needed bridge between different disciplines involved in retail design, bringing together a range of re

Branding a Store shows how to build a strong, independent retail brand identity to remain competitive in today's global marketplace. First the book explains the

Holistic Retail Design sets out a theory that reshapes shopping by introducing strategies in holistic constitution and the improvement of retail experiences. It

This unique book focuses upon service design, including retail and multi-channel marketing matters pertinent to the current age where physical contact with cons

The late twentieth century saw rapid growth in consumption and the expansion of retailing and services. This was reflected in the number and type of stores and