Within every picture is a hidden language that conveys a message, whether it is intended or not. This language is based on the ways people perceive and process

Enhance learners' interest and understanding with visual designfor instructional and information products No matter what medium you use to deliver content, if t

Graphic Design, Referenced is a visual and informational guide to the most commonly referenced terms, historical moments, landmark projects, and influential pra

Both a primer on visual language and a visual dictionary of the fundamental aspects of graphic design, this text deals with every imaginable visual concept, mak

Making visual images that can be understood universally is a vitally important skill for creative thinkers across the design spectrum.