International Business

International Business
Author :
Publisher : Routledge
Total Pages : 900
Release :
ISBN-10 : 9781317307235
ISBN-13 : 1317307232
Rating : 4/5 (232 Downloads)

Book Synopsis International Business by : K. Praveen Parboteeah

Download or read book International Business written by K. Praveen Parboteeah and published by Routledge. This book was released on 2017-07-06 with total page 900 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides students with a balanced perspective on business in a global environment, exploring implications for multinational companies in developed and emerging markets. This is the first text of its kind to emphasize strategic decision making as the cornerstone of its approach while focusing on emerging markets. Traditional topics, like foreign exchange markets and global competition, are contrasted with emerging operations, like Chinese market intervention and Islamic finance, to provide students with an understanding of successful business strategy. Readers learn to develop and implement these strategies across cultures, and across economic, legal, and religious institutions, in order to cope with competitive players in the global landscape. Application-based chapters open with reading goals and conclude with case studies and discussion questions to encourage a practical understanding of strategy. With in-depth analyses and recommended strategies, this edition provides students of international business with the skills they need for success on the global stage. A companion website features an instructor’s manual, test bank, PowerPoint slides, and useful links for instructors as well as practice quizzes, flashcards, and web resources for students.


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