Transform your students into smart, savvy consumers of the media. Mass Communication: Living in a Media World (Ralph E. Hanson) provides students with comprehen

This exciting new text traces the common themes in the long and complex history of mass communication. It shows how the means of communicating grew out of their

Do you want to use R to tell stories? This book was written for you—whether you already know some R or have never coded before. Most R texts focus only on pro

Updated in its eleventh edition, The Media of Mass Communication engages readers in the pursuit of greater media literacy and provides accessible insight into t

Rev. ed. of: Media and culture. 2nd ed. c2000. Includes bibliographical references (p. 575-582) and index.