Media Industries: History, Theory and Method is among the first texts to explore the evolving field of media industry studies and offer an innovative blueprint

Within corporate media industries, adults produce children’s entertainment. Yet children, presumed to exist outside the professional adult world, make their o

This volume examines how social media is evolving as an industry—it is an extension of traditional media industries, yet it is distinctly different in its nat

Bringing together 49 chapters from leading experts in media industries research, this major collection offers an authoritative overview of the current state of

This volume provides rich insight into the nature and practice of media management. Contributions assess the degree to which management of media firms requires