Download or read book Public Diplomacy and Soft Power in East Asia written by Jan Melissen and published by Springer. This book was released on 2011-04-25 with total page 279 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book discusses the question of soft power and public diplomacy challenges in East Asian context. Both concepts originate in the West, and in a sense this book can therefore be seen as an exercise in critically assessing soft power and public diplomacy in a different geographical and cultural setting.