Offering practical, proven ideas and techniques that are applicable in today's rapidly changing media environment, this is a reference guide for Public Informat

In today s changing media landscape, institutions such as universities, state and federal agencies, laboratories, nonprofit organizations, and research societie

As most public safety professionals are aware, the events that require emergency response personnell also frequently attract members of the news media. With thi

In addition to traditional management tools, government administrators require a fundamental understanding of the tools available to address the ever-changing c

This guidance was developed in coordination with Federal, State, tribal, and local Public Information Officers (PIOs). The goal of this publication is to provid