Combining knowledge from sport management, marketing, media, leadership, governance, and consumer behavior in innovative ways, this book goes further than any o

Contemporary sport business is international. From global sport competitions and events, sponsorship deals and broadcasting rights to labour markets and lucrati

Soccer is the world’s most valuable sport, generating bigger revenues, as well as being watched and played by more people, than any other. It is virtually imp

Although women and girls participate in sport in greater numbers than ever before, research shows there has been no significant increase in women leading sport

This Handbook provides a succinct overview of sport in the Middle East, drawing in scholars from a wide variety of geographical and disciplinary backgrounds (hi