If you’re striving to make products and services that your customers will love, then you’ll need a customer-driven organization. As companies transform thei

If you're striving to make products and services that your customers will love, then you'll need a customer-driven organization. As companies transform their bu

Despite the wide acceptance of Lean approaches and customer-development strategies, many product teams still have difficulty putting these principles into meani

What do Toyota, Apple, and Zappos have in common? CUSTOMER-CENTRIC CULTURE And now, with this research-based method, you can replicate their success with your b

A Customer Experience Roadmap to Transform Your Business and Culture Chief Customer Officer 2.0 will give you a proven framework that has launched and advanced