The Customer-Driven Culture: A Microsoft Story

The Customer-Driven Culture: A Microsoft Story
Author :
Publisher : "O'Reilly Media, Inc."
Total Pages : 191
Release :
ISBN-10 : 9781492058663
ISBN-13 : 1492058661
Rating : 4/5 (661 Downloads)

Book Synopsis The Customer-Driven Culture: A Microsoft Story by : Travis Lowdermilk

Download or read book The Customer-Driven Culture: A Microsoft Story written by Travis Lowdermilk and published by "O'Reilly Media, Inc.". This book was released on 2020-02-24 with total page 191 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you’re striving to make products and services that your customers will love, then you’ll need a customer-driven organization. As companies transform their businesses to meet the demands of the digital age, they find themselves grappling with uniquely human challenges. Organizational knowledge becomes siloed, employees move to safeguard their expertise, and customer data creates polarization and infighting between teams. All of these challenges widen the distance between the people who make your products and the customers who use them. To meet today’s challenges, companies need to do more than build processes for customer-driven products. They need to create a customer-driven culture. With the help of his friend and mentor Monty Hammontree, Travis Lowdermilk takes readers through the cultural transformation of the Developer Division at Microsoft. This book shows readers how to "hack" their culture and reduce the distance between them and their customers’ needs. It’s a uniquely personal story that’s told amidst a cultural revolution at one of the largest software companies in the world. This story acts as your guide. You’ll learn how to: Establish a Common Language: Help employees change their thinking and actions Build Bridges, Not Walls: Treat product building as a team sport Encourage Learning Versus Knowing: Help your team understand their customers Build Leaders That Build Your Culture: Showcase star employees to inspire others Meet Teams Where They Are: Make it easy for teams to to adopt vital behavior changes Make Data Relatable: Move beyond numbers and focus on empathizing with customers


The Customer-Driven Culture: A Microsoft Story Related Books

The Customer-Driven Culture: A Microsoft Story
Language: en
Pages: 211
Authors: Travis Lowdermilk
Categories: Business & Economics
Type: BOOK - Published: 2020-02-24 - Publisher: O'Reilly Media

GET EBOOK

If you’re striving to make products and services that your customers will love, then you’ll need a customer-driven organization. As companies transform thei
The Customer-Driven Culture: A Microsoft Story
Language: en
Pages: 191
Authors: Travis Lowdermilk
Categories: Business & Economics
Type: BOOK - Published: 2020-02-24 - Publisher: "O'Reilly Media, Inc."

GET EBOOK

If you’re striving to make products and services that your customers will love, then you’ll need a customer-driven organization. As companies transform thei
The Customer-Driven Playbook
Language: en
Pages: 234
Authors: Travis Lowdermilk
Categories: Business & Economics
Type: BOOK - Published: 2017-06-20 - Publisher: "O'Reilly Media, Inc."

GET EBOOK

Despite the wide acceptance of Lean approaches and customer-development strategies, many product teams still have difficulty putting these principles into meani
The Customer-driven Culture
Language: en
Pages: 185
Authors: Travis Lowdermilk
Categories: Consumer satisfaction
Type: BOOK - Published: 2020 - Publisher:

GET EBOOK

If you're striving to make products and services that your customers will love, then you'll need a customer-driven organization. As companies transform their bu
The Microsoft Story
Language: en
Pages: 241
Authors: Dan Good
Categories: Business & Economics
Type: BOOK - Published: 2020-10-27 - Publisher: HarperCollins Leadership

GET EBOOK

Imagine?if you could see the playbook that returned a struggling tech empire to the top of the tech leaderboard.?The Microsoft Story?will help you understand an