Shared, posted, tweeted, commented upon, and discussed online as well as off-line, internet memes represent a new genre of online communication, and an understa

Taking “Gangnam Style” seriously: what Internet memes can tell us about digital culture. In December 2012, the exuberant video “Gangnam Style” became th

How memetic media—aggregate texts that are collectively created, circulated, and transformed—become a part of public conversations that shape broader cultur

Taking “Gangnam Style” seriously: what Internet memes can tell us about digital culture. In December 2012, the exuberant video “Gangnam Style” became th

This book provides a solid, encompassing definition of Internet memes, exploring both the common features of memes around the globe and their particular regiona