The Professional Product Owner

The Professional Product Owner
Author :
Publisher : Addison-Wesley Professional
Total Pages : 421
Release :
ISBN-10 : 9780134686653
ISBN-13 : 0134686659
Rating : 4/5 (659 Downloads)

Book Synopsis The Professional Product Owner by : Don McGreal

Download or read book The Professional Product Owner written by Don McGreal and published by Addison-Wesley Professional. This book was released on 2018-06-04 with total page 421 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Professional Product Owner’s Guide to Maximizing Value with Scrum “This book presents a method of communicating our desires, cogently, coherently, and with a minimum of fuss and bother.” —Ken Schwaber, Chairman & Founder, Scrum.org The role of the Product Owner is more crucial than ever. But it’s about much more than mechanics: it’s about taking accountability and refocusing on value as the primary objective of all you do. In The Professional Product Owner, two leading experts in successful Scrum product ownership show exactly how to do this. You’ll learn how to identify where value can be found, measure it, and maximize it throughout your entire product lifecycle. Drawing on their combined 40+ years of experience in using agile and Scrum in product management, Don McGreal and Ralph Jocham guide you through all facets of envisioning, emerging, and maturing a product using the Scrum framework. McGreal and Jocham discuss strategy, showing how to connect Vision, Value, and Validation in ROI-focused agile product management. They lay out Scrum best-practices for managing complexity and continuously delivering value, and they define the concrete practices and tools you can use to manage Product Backlogs and release plans, all with the goal of making you a more successful Product Owner. Throughout, the authors share revealing personal experiences that illuminate obstacles to success and show how they can be overcome. Define success from the “outside in,” using external customer-driven measurements to guide development and maximize value Bring empowerment and entrepreneurship to the Product Owner’s role, and align everyone behind a shared business model Use Evidence-Based Management (EBMgt) to invest in the right places, make smarter decisions, and reduce risk Effectively apply Scrum’s Product Owner role, artifacts, and events Populate and manage Product Backlogs, and use just-in-time specifications Plan and manage releases, improve transparency, and reduce technical debt Scale your product, not your Scrum Use Scrum to inject autonomy, mastery, and purpose into your product team’s work Whatever your role in product management or agile development, this guide will help you deliver products that offer more value, more rapidly, and more often. Register your book for convenient access to downloads, updates, and/or corrections as they become available. See inside book for details.


The Professional Product Owner Related Books

The Professional Product Owner
Language: en
Pages: 421
Authors: Don McGreal
Categories: Business & Economics
Type: BOOK - Published: 2018-06-04 - Publisher: Addison-Wesley Professional

GET EBOOK

The Professional Product Owner’s Guide to Maximizing Value with Scrum “This book presents a method of communicating our desires, cogently, coherently, and w
Mastering Professional Scrum
Language: en
Pages: 228
Authors: Stephanie Ockerman
Categories: Computers
Type: BOOK - Published: 2019-09-11 - Publisher: Addison-Wesley Professional

GET EBOOK

“Our job as Scrum professionals is to continually improve our ability to use Scrum to deliver products and services that help customers achieve valuable outco
The Professional Scrum Product Owner
Language: en
Pages: 94
Authors: Mohammed Musthafa Soukath Ali
Categories:
Type: BOOK - Published: 2017-06-10 - Publisher:

GET EBOOK

The brain of a Scrum Team is the Product Owner. Product Owners maximize the value of the product and optimize the work of the Development Team. It is essential
The Professional Agile Leader
Language: en
Pages: 315
Authors: Ron Eringa
Categories: Business & Economics
Type: BOOK - Published: 2022-05-25 - Publisher: Addison-Wesley Professional

GET EBOOK

Hone Your Agile Leadership Skills to Help Your Organization Transform and Thrive To leverage the immense opportunities associated with accelerating change, orga
Fixing Your Scrum
Language: en
Pages: 322
Authors: Ryan Ripley
Categories: Computers
Type: BOOK - Published: 2020-01-07 - Publisher: Pragmatic Bookshelf

GET EBOOK

A Scrum Master's work is never done. The Development team needs your support, the Product Owner is often lost in the complexities of agile product management, a