Renowned for his engaging style and clarity of explanation, the author carefully guides you through econmic concepts and models, using stimulating examples and

A textbook with innovative real-world macroeconomic analyses of timely policy issues, with case studies and examples from more than fifty countries. This timely

A comprehensive textbook on data analysis for business, applied economics and public policy that uses case studies with real-world data.

John Kay has been described as the `most important business analyst in Britain bar none', and this book shows why. Here he combines common sense and rigorous ec

First published as ‘Markets for Managers’, this book has proved to be a popular way for non-economists to understand and apply the key tools of economics. P