Understanding the Business Environment
Author | : Claire Capon |
Publisher | : Pearson Education |
Total Pages | : 444 |
Release | : 2009 |
ISBN-10 | : 0273708147 |
ISBN-13 | : 9780273708148 |
Rating | : 4/5 (148 Downloads) |
Book Synopsis Understanding the Business Environment by : Claire Capon
Download or read book Understanding the Business Environment written by Claire Capon and published by Pearson Education. This book was released on 2009 with total page 444 pages. Available in PDF, EPUB and Kindle. Book excerpt: This introductory text in strategic management presents the key theories and frameworks for the analysis, formulation and implementation of strategy in a concise and accessible format. It will be useful to undergraduate and postgraduate students on one-semester or short courses.