Food Product Development presents in-depth, how to guidance to succe ssful food product development. Drawing on the practical experience of 19 industry experts,

About the Second Edition:" a clear and thorough understanding of how the industry as a whole competes, succeeds, and in some instances fails to bring new produc

Written by world class authorities, this volume discusses formulation, sensory, and consumer testing, package design, commercial production, and product launch

This book provides an objective overview of the hectic, often chaotic, and frequently unpredictable new food product development process. The stages of developm

Product development, from refining an established product range to developing completely new products, is the lifeblood of the food industry. It is, however, a