Download or read book Franchising For Dummies written by Michael H. Seid and published by John Wiley & Sons. This book was released on 2006-10-16 with total page 408 pages. Available in PDF, EPUB and Kindle. Book excerpt: Written by the late Dave Thomas, the widely known founder of Wendy's, and franchising consultant Michael Seid, this is a comprehensive and reliable resource for anyone interested in purchasing a franchise.