Managing Airports
Author | : Anne Graham |
Publisher | : Routledge |
Total Pages | : 428 |
Release | : 2018-06-13 |
ISBN-10 | : 9781351977852 |
ISBN-13 | : 1351977857 |
Rating | : 4/5 (857 Downloads) |
Download or read book Managing Airports written by Anne Graham and published by Routledge. This book was released on 2018-06-13 with total page 428 pages. Available in PDF, EPUB and Kindle. Book excerpt: Managing Airports presents a comprehensive and cutting-edge insight into today’s international airport industry. Approaching management topics from a strategic and commercial perspective, rather than from an operational and technical viewpoint, the book provides an innovative insight into the processes behind running a successful airport. This fifth edition has been fully revised and updated to reflect the many important developments in the management of airports including: • New content on: evolving airline models and implications for airports, self-connection, digital marketing, sensor and beacon technology, policy decisions and economic benefits, and climate change adaptation. • Updated and expanded content on: airport privatisation, economic regulation, technology within the terminal, non-aeronautical innovations, service quality and the passenger experience. • New and updated international case studies to show recent issues and theory in practice. Updated case studies from emerging economies such as China, India, and Brazil. Accessible and up-to-date, Managing Airports is ideal for students, lecturers and researchers of transport and tourism, and practitioners within the air transport industry.