Reimagining Business History

Reimagining Business History
Author :
Publisher : JHU Press
Total Pages : 274
Release :
ISBN-10 : 9781421408613
ISBN-13 : 1421408619
Rating : 4/5 (619 Downloads)

Book Synopsis Reimagining Business History by : Philip Scranton

Download or read book Reimagining Business History written by Philip Scranton and published by JHU Press. This book was released on 2013-04-15 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: A vigorous call for rethinking the field of business history. Business history needs a shake-up, Philip Scranton and Patrick Fridenson argue, as many businesses go global and cultural contexts become critical. Reimagining Business History prods practitioners to take new approaches to entrepreneurial intentions, company scale, corporate strategies, local infrastructure, employee well-being, use of resources, and long-term environmental consequences. During the past half century, the history of American business became an unusually active and rewarding field of scholarship, partly because of the primacy of postwar American capital, at home and abroad, and the rise of a consumer culture but also because of the theoretical originality of Alfred D. Chandler. In a field long given over to banal company histories and biographies of tycoons, Chandler took the subject seriously enough to ask about the large patterns and causes of corporate success. Chandler and his students found the richest material for theorizing about the course of business history in large companies and their institutional structures and cultures. Meantime, Scranton and others found smaller firms, those specializing in batch work as opposed to mass-produced goods, far closer to the norm and more telling. Scranton and Fridenson believe that the time has come for a sweeping rethinking of the field, its materials, and the kinds of questions its practitioners should be asking. How can this field develop in an age of global markets, growing information technology, and diminishing resources? A transnational collaboration between two senior scholars, Reimagining Business History offers direction in forty-four short, pithy essays.


Reimagining Business History Related Books

Reimagining Business History
Language: en
Pages: 274
Authors: Philip Scranton
Categories: Business & Economics
Type: BOOK - Published: 2013-04-15 - Publisher: JHU Press

GET EBOOK

A vigorous call for rethinking the field of business history. Business history needs a shake-up, Philip Scranton and Patrick Fridenson argue, as many businesses
Reimagining Business Education
Language: en
Pages: 144
Authors: Paul R. Carlile
Categories: Business & Economics
Type: BOOK - Published: 2016-03-23 - Publisher: Emerald Group Publishing

GET EBOOK

This book discusses the rationale for, and design of, the first Business Education Jam. It reviews key challenges and articulates a vision for how the role and
Reimagining Capitalism in a World on Fire
Language: en
Pages: 336
Authors: Rebecca Henderson
Categories: Business & Economics
Type: BOOK - Published: 2020-04-28 - Publisher: PublicAffairs

GET EBOOK

A renowned Harvard professor debunks prevailing orthodoxy with a new intellectual foundation and a practical pathway forward for a system that has lost its mora
Reimagining India
Language: en
Pages: 477
Authors: McKinsey & Company
Categories: Business & Economics
Type: BOOK - Published: 2013-11-19 - Publisher: Simon and Schuster

GET EBOOK

Reimagining India brings together leading thinkers from around the world to explore the challenges and opportunities faced by one of the most important and leas
Reimagining Businesses with AI
Language: en
Pages: 288
Authors: Khaled Al Huraimel
Categories: Business & Economics
Type: BOOK - Published: 2020-09-22 - Publisher: John Wiley & Sons

GET EBOOK

Discover what AI can do for your business with this approachable and comprehensive resource Reimagining Businesses with AI acquaints readers with both the busin