Although many developments surrounding the Internet campaign are now considered to be standard fare, there were a number of newer developments in 2020. Drawing

How the 2016 news media environment allowed Trump to win the presidency The 2016 presidential election campaign might have seemed to be all about one man. He ce

As he has done for each presidential campaign since 1992, Robert E. Denton Jr. gathers a diverse collection of communications scholars to analyze specific areas

What an intensely divisive election portends for American politics The year 2020 was a tumultuous time in American politics. It brought a global pandemic, prote

This book examines the 2020 campaign and election in the United States of America from the perspective of political marketing, always intrinsic to democratic el