More than 450 American ad characters, industry icons, and product personalities hailing from the 1950s, '60s, and '70s pack the pages of this vibrant, vintage c

How did the advertisers of the past sell magnetic corsets, carbolic smoke balls or even the first televisions? Which celebrities endorsed products? How did inno

"A treasury of timeless styles features colorful ads from a bygone era"--P. [4] of cover.

Comprehensive volume contains all the essentials for creating ads with a retro look and feel. Contents include borders, frames, images, and typographic elements

This comprehensive volume contains all the essentials for creating ads with a retro look and feel. Drawn from typographic sourcebooks as well as sign-painting m