Creating Powerful Brands

Creating Powerful Brands
Author :
Publisher : Routledge
Total Pages : 496
Release :
ISBN-10 : 9781856178495
ISBN-13 : 1856178498
Rating : 4/5 (498 Downloads)

Book Synopsis Creating Powerful Brands by : Leslie De Chernatony

Download or read book Creating Powerful Brands written by Leslie De Chernatony and published by Routledge. This book was released on 2011 with total page 496 pages. Available in PDF, EPUB and Kindle. Book excerpt: 1st edition, 1992: Creating powerful brands : the strategic route to success in consumer, industrial and service markets.


Creating Powerful Brands Related Books

Creating Powerful Brands
Language: en
Pages: 496
Authors: Leslie De Chernatony
Categories: Business & Economics
Type: BOOK - Published: 2011 - Publisher: Routledge

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1st edition, 1992: Creating powerful brands : the strategic route to success in consumer, industrial and service markets.
Creating Powerful Brands in Consumer, Service and Industrial Markets
Language: en
Pages: 491
Authors: Leslie De Chernatony
Categories: Business & Economics
Type: BOOK - Published: 2003 - Publisher: Elsevier

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"Creating Powerful Brands" covers areas such as e-branding and e- marketing, with some additions and updated advertisement/brand images.
Creating Powerful Brands in Consumer, Service, and Industrial Markets
Language: en
Pages: 430
Authors: Leslie De Chernatony
Categories: Brand name products
Type: BOOK - Published: 1998 - Publisher: Routledge

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Many managers view branding incorrectly as an adjunct to promotion or as an issue relating to design. This work is intended to cut through the mystery surroundi
Creating Powerful Brands in Consumer, Service and Industrial Markets
Language: en
Pages: 489
Authors: Leslie De Chernatony
Categories: Business & Economics
Type: BOOK - Published: 2003 - Publisher: Routledge

GET EBOOK

"Creating Powerful Brands" covers areas such as e-branding and e- marketing, with some additions and updated advertisement/brand images.
Creating Powerful Brands
Language: en
Pages: 489
Authors: Leslie de Chernatony
Categories: Business & Economics
Type: BOOK - Published: 2012-11-27 - Publisher: Routledge

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This is the third edition of one of world's most respected and successful books on branding. Written by an internationally acclaimed branding expert and author